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Saturday, 15 March 2008 07:43

The growing importance of global collaboration

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The recent address, a few days ago, of Dr. E. Hoffman (Director of the NASA Academy of Program, Project and Engineering Leadership) at the “International Project & Program Management Symposium Tokyo, reflects the growing importance of global collaboration, and the need to keep up with changes in the project management profession while maintaining traditional capabilities.

“We live in a project world that is characterized by frequent changes, complexity and virtual expertise. In such a world knowledge identification and sharing is a necessity."

NASA project manager practitioners have implemented a vibrant community within their organization to share knowledge and spread mission excellence. They have developed a learning community for project management in order to share their lessons learned. Experiences of successful program and project management are shared among executives, program and project managers, and new team members.”
According, to a study of the strategies and practices used by firms that achieve greater success in terms of business value in their collaborative innovation efforts, Alan MacCormac, a professor at Harvard Business School reports the following concepts. Successful firms found that attention to the following 3 critical areas generated new options to create value that competitors could not replicate.

1.    Consider the strategic role of collaboration
2.    Organize effectively for collaboration
3.    Make long-term investments to develop collaborative capabilities

Collaboration is becoming a new and important source of competitive advantage. No longer is the creation and pursuit of new ideas the bastion of large, central R&D Projects. Instead, innovations are increasingly brought to the market by networks of firms, selected according to their comparative advantages, and operating in a coordinated manner.

This new model demands development of different skills, in particular, the ability to collaborate with partners to achieve superior innovation performance.
Successful firms developed an explicit strategy for collaboration and made organizational changes to aid performance in these efforts. Ultimately, these actions allowed them to identify and exploit new business opportunities.

In sum, collaboration is becoming a new and important source of competitive advantage.


Article submitted by Ruth Goldberg, MBA
Managing Director TenStep Israel

§    Innovation through Global Collaboration: A New Source of Competitive Advantage, Alan MacCormack, associate professor in the Technology and Operations Management unit at Harvard Business School, August 31, 2007
§    Dr. Edward Hoffman, Keynote address at the “International Project & Program Management Symposium Tokyo: 10-11 March 2008.

Read 9147 times Last modified on Saturday, 15 March 2008 08:38
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